The Oracle Commerce Evolution interview series is sponsored by Spark::red, the premier managed and professional services provider that enables businesses to extend their prior investment in the platform and leverage leading-edge technology such as Public Cloud, Headless CMS, Headless Commerce and Microservices. In this interview, we take a look at responses from Chris Ann Jackson, Director, eBusiness at Ferguson Enterprises. Here is what she had to say.

What are Ferguson’s key strategic business objectives and challenges for the next 3 years?

Building supply chain, master data and order management infrastructure to support Omni-Channel, personalizing content and product offerings to drive engagement and building differentiated eCommerce experiences across customer segments and brands.

Do you expect to make significant changes to your Oracle Commerce systems to support those goals and address challenges? What are those changes?

Better use of BCC and XM for personalization in addition to multisite implementations.

Which technologies do you see most influential in your overall Commerce success and specifically to extending your investment in Oracle Commerce?

APIs for better data integration and connectivity for our .com and custom integrations would be most influential.

What is your overall strategy/plan around Oracle Commerce? Are you planning to gradually make significant changes to the current solution by leveraging innovation and new technology such as cloud and microservcies, continue managing existing systems with minimum changes, re-platform to SaaS or another on-premise solution?

Trying to determine what sites we could test on the cloud product but run a hybrid on Premise and Cloud commerce product set.

Why did you select that path over alternatives? What benefits do you expect to see (or already saw in case some changes were already implemented)?

It is a way to mitigate risk for the larger business but move forward on cloud technology.

Each business is different and the approach that works for one might be the wrong one for another company. What do you think are key considerations when selecting the right Oracle Commerce evolution strategy?

We must evaluate Oracle solutions and whether they will meet business all needs. The path is also based on risk to business volume, brand and customer experience.









Are you implementing all initiatives in-house, outsourcing to a partner/multiple partners or a combination of? Which partner selection criteria for implementing your Oracle Commerce strategy are critical in your opinion?

We utilize a combination of in-house and partner resources for their initiatives. We have learned a great deal. Integrators and staff augmentation need a reputation for delivering quality work and need to understand business strategy and be committed to business success. Technical skillsets are key and broad experience with varying types of integrations are helpful in finding solutions to tough problems.

Can you share any lessons learned from your Oracle Commerce journey up-to-date? If you could go back 2 years, what would you do differently (if anything) and why?

Hire internal skillsets early so you have tech and business leads to drive the right solutions and guide third parties and offshore resources. Keep the business heavily engaged to manage expectations. Don't be afraid to escalate when there are major roadblocks.

Are you looking to evolve your legacy systems to enable faster pace of innovation and maximize ROI? Learn what strategies and technology approaches other Oracle Commerce customers are implementing during the “Oracle Commerce Evolution” webinar hosted by Spark::red and CommercePros on July 17, 2018.



July 17, 12pm Eastern


Learn what strategies and technology approaches other Oracle Commerce customers are
implementing to enable faster paced innovations and maximize ROI.


? Extend Prior Investments
? Reduce Dependency on Legacy Systems
? Enable Faster Pace of Innovation

Presented by: 

Oracle Commerce Evolution: Ferguson Enterprises